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What's Cooking With The Cookware & Bakeware Alliance


Jul 19, 2022

June 1922 was the official formation of the association we now know as the Cookware and Bakeware Alliance. This year, 2022, marks a new name, a new look, and new member benefits to continue its long-standing mission of supplying the industry with standards, connections, and solutions.

We are currently in the midst of our year-long 100th Anniversary Celebration. The alliance wouldn’t be here today without the hard work of its members, board, and managing directors.

Today, host & current managing director of the CBA, Fran Groesbeck has a conversation with former managing directors, Penny Rosema and Hugh Rushing.

Together, Fran, Penny & Hugh bring to the table over 30 years of managing director experience. In this episode, they pull the curtain back on the CBA as they share stories and their unique perspectives as to what managing such a long-standing organization is really like.